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Segmentation & Insights and Onsite Content Personalization
What happens if a shopper belongs to multiple segments?
What happens if a shopper belongs to multiple segments?

Learn more about Segmentation & Insights

Lari Lehtonen avatar
Written by Lari Lehtonen
Updated over a week ago

It's possible to target simultaneously multiple segments onsite. 

However, if a shopper belongs to multiple segments at the same time when he visits a given page on your online store, he will only be exposed to the experience set for the segment being prioritized using the Segment Prioritization tool.

You can use the Segment Prioritization tool on the Audience Insights & Builder Overview:

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