Similar statistics to on-site recommendation analytics segmented by email campaign type.

  • Name: Campaign type

  • Sent: Overall sum of emails sent

  • Opened: Emails opened

  • Open Rate: Rate of emails opened measured against overall sum of emails sent

  • Products Clicked: Sum of products clicked in emails

  • CTR: Click through rate. Rate of customers who click on something and return to the site after opening an email.

  • Orders via Emails: Overall number of orders after clicking an email i.e. sales through Nosto emails.

  • Sold Products: Sum of sold products (line items)

  • Sales: Overall sales emails generated

Did this answer your question?