Requirements: Google Analytics 4 plugin installed and configured
If you embed tiles in email campaigns before enabling the Google Analytics 4 plugin, they will not be automatically tracked. You will need to re-embed the Tiles after the tracking is enabled. Please take a look at our Developer Portal guide.
Use the Individual Campaign Analytics Report to determine particular Email Campaigns' performance and commerce metrics.
How can I use this report?
Summary: Understand the performance of the Campaign for each interaction tracked.
Campaign Interactions: Understand how many users have interacted with the email campaign over time.
How to get started?
There are two ways you can access an Individual Campaign Analytics Report:
Option 1:
Go to Engage > Email.
Click > in the Actions column.
Click Analytics
Option 2:
Go to Analyze > Email.
In the Campaigns section > Click View Details in one of the Campaigns
Email Metrics Glossary:
Report | Metric | Description |
Summary | Email Tile Loads | Number of times the Tiles of the Campaign were loaded during the selected period & data stream |
Summary | Email Tile Clicks | Number of times the Tiles of the Campaign were clicked during the selected period & data stream |
Campaign Interactions | Email Tile Loads | Number of times the Tiles of the Campaign were loaded during the selected period & data stream |
Campaign Interactions | Email Tile Clicks | Number of times the Tiles of the Campaigns were clicked during the selected period & data stream |
For any further questions or queries, please send an email to support@nosto.com and our support team will get back to you.