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How to use the UGC Performance Dashboard
How to use the UGC Performance Dashboard
Alina Marques avatar
Written by Alina Marques
Updated over 5 months ago

Requirements: Google Analytics 4 plugin installed and configured


The Performance dashboard can be found by going to UGC Monitoring > Analytics and it provides customers with an overview of their web traffic associated with Nosto's UGC.

How can I use this report?

  • Traffic Overview: Find out the number of web users who visited a webpage with a UGC widget.

  • User Statistics: Gain insight into the number of users, new users, sessions, page views, average session duration, average pages per session, and bounce rate of visitors who accessed a page with a UGC widget.

  • Terms: Understand how different terms perform on your website based on the tiles published in your widgets. You can sort top and lower performers based on the metrics that matter the most to you.

  • Tags: Understand how different tags perform on your website based on the tiles published in your widgets. You can sort top and lower performers based on the metrics that matter the most to you.

  • Tiles: Understand what content performs better based on the widgets published on your website. You can sort top and lower performers based on the metrics that matter the most to you.

  • Widgets: Understand which widgets perform better based on the interactions with the widgets and their tiles. You can sort top and lower performers based on the metrics that matter the most to you.

How to get started?

  • Go to Analyze > Performance.

  • Select the Data Stream you want to analyze if you have more than one Data Stream configured in Visual UGC.

  • Select the date range you want to analyze.

  • In the Terms, Tags, Tiles, and Widgets, you can select the field Sort By to view the data based on the metrics that matter the most to you.

  • Use the Order by field to see the top and bottom performers based on the metric selected.

How to view the Performance of individual Terms?

Find out more about how to view the Performance of individual terms here.

How to view the Performance of individual Tags?

Find out more about how to view the Performance of individual tags here

How to view the Performance of individual Tiles?

Find out more about how to view the Performance of individual tiles here

How to view the Performance of individual Widgets?

Find out more about how to view the Performance of individual widgets here.

Performance Metrics Glossary:

Report

Metric

Description

Traffic Overview

All Web Users

Number of web users for the selected data stream & period

Traffic Overview

UGC Web Users

Number of web users who have been on a page where a UGC widget was loaded for the selected data stream & period

User Statistics

All Users

Number of web users who have initiated at least one session during the selected period & data stream

User Statistics

UGC Users

Number of web users who have been on a page where a UGC widget was loaded during the selected period & data stream

User Statistics

All New Users

Number of first-time web users during the selected period & data stream

User Statistics

UGC New Users

Number of first-time web users who have been on a page where a UGC widget was loaded during the selected period & data stream

User Statistics

All Sessions

Number of sessions during the selected period & data stream

User Statistics

UGC Sessions

Number of sessions where a web user has been on a page where a UGC widget was loaded during the selected period & data stream

User Statistics

All Page Views

Number of page views during the selected period & data stream

User Statistics

UGC Page Views

Number of web users who have been on a product page where a UGC widget was loaded during the selected period & data stream (includes Widget Loads & Tile Loads)

User Statistics

All Avg Session Duration

Avg session length during the selected period & data stream

User Statistics

UGC Avg Session Duration

Avg session length where web users were on a page where a UGC widget was loaded during the selected period & data stream

User Statistics

All Avg Pages per Session

Avg number of pages viewed during a session (average page depth) during the selected period & data stream

User Statistics

UGC Avg Pages per Session

Avg number of pages viewed during a session where web users have been on a page where a UGC widget was loaded during the selected period & data stream (includes Tile Loads)

User Statistics

All Bounce Rate

The percentage of single-page sessions in which there was no interaction with a page during the selected period & data stream

User Statistics

UGC Bounce Rate

The percentage of single-page sessions in which there was no interaction with a page that loaded a UGC widget during the selected period & data stream

Terms

Tile Load

Number of times a Tile with the selected term was loaded during the selected period & data stream

Terms

Tile Expands

Number of times a Tile with the selected term was expanded during the selected period & data stream

Terms

Shospot Flyouts

Number of times a Shopspot flyout opened in a Tile with the selected term during the selected period & data stream

Terms

Product Clicks

Number of times a Product CTA was clicked in a Tile with the selected term during the selected period & data stream

Terms

Like

Number of times a like was clicked in a Tile with the selected term during the selected period & data stream

Terms

Dislike

Number of times a dislike was clicked in a Tile with the selected term during the selected period & data stream

Terms

Username Clicks

Number of times the username link was clicked in a Tile with the selected term during the selected period & data stream

Terms

Tile Hover

Number of times a Tile with the selected term hovered during the selected period & data stream

Terms

Share

Number of times a Tile with the selected term was shared during the selected period & data stream

Tags

Tile Load

Number of times a Tile with the selected tag was loaded during the selected period & data stream

Tags

Tile Expands

Number of times a Tile with the selected tag was expanded during the selected period & data stream

Tags

Shospot Flyouts

Number of times a Shopspot flyout opened in a Tile with the selected tag during the selected period & data stream

Tags

Product Clicks

Number of times a Product CTA was clicked in a Tile with the selected tag during the selected period & data stream

Tags

Like

Number of times a like was clicked in a Tile with the selected tag during the selected period & data stream

Tags

Dislike

Number of times a dislike was clicked in a Tile with the selected tag during the selected period & data stream

Tags

Username Clicks

Number of times the username link was clicked in a Tile with the selected tag during the selected period & data stream

Tags

Tile Hover

Number of times a Tile with the selected tag was hovered during the selected period & data stream

Tags

Share

Number of times a Tile with the selected tag was shared during the selected period & data stream

Tiles

Tile Load

Number of times the Tile was loaded during the selected period & data stream

Tiles

Tile Expands

Number of times the Tile was expanded during the selected period & data stream

Tiles

Shopspot Flyouts

Number of times a Shopspot flyout opened in the Tile during the selected period & data stream

Tiles

Product Clicks

Number of times a Product CTA was clicked in the Tile during the selected period & data stream

Tiles

Like

Number of times a like was clicked in the Tile during the selected period & data stream

Tiles

Dislike

Number of times a dislike was clicked in the Tile during the selected period & data stream

Tiles

Username Clicks

Number of times the username link was clicked in the Tile during the selected period & data stream

Tiles

Tile Hover

Number of times the Tile was hovered during the selected period & data stream

Tiles

Share

Number of times the Tile was shared during the selected period & data stream

Widgets

Widget Loads

Number of times the Widget was loaded on the page during the selected period & data stream

Widgets

Load More

Number of times more content was loaded on the Widget during the selected period & data stream (includes Load More, Next, Previous, and vertical scrolling)

Widgets

Tile Load

Number of times Tiles were loaded in the widget during the selected period & data stream

Widgets

Tile Expands

Number of times Tiles were expanded in the widget during the selected period & data stream

Widgets

Shopspot Flyouts

Number of times a Shopspot flyout opened in the Tiles of the widget during the selected period & data stream

Widgets

Product Clicks

Number of times a Product CTA was clicked in the Tiles of the widget during the selected period & data stream

Widgets

Like

Number of times a like was clicked in the Tiles of the widget during the selected period & data stream

Widgets

Dislike

Number of times a dislike was clicked in the Tiles of the widget during the selected period & data stream

Widgets

Username Clicks

Number of times the username link was clicked in the Tile of the widget during the selected period & data stream

Widgets

Tile Hover

Number of times the Tiles of the widget were hovered during the selected period & data stream

Widgets

Share

Number of times the Tiles of the widget were shared during the selected period & data stream

Widgets

Map Pin

Number of times the Pin was clicked on the Map Widget during the selected period & data stream

For any further questions or queries, please send an email to support@nosto.com and our support team will get back to you.

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