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How to create a Creative Brief
Dan Macarie avatar
Written by Dan Macarie
Updated over a week ago

Creative Briefs allow brands to define specific Content Campaigns for members of your Community outlining the type of content you would like them to create and the method by which you would like them to submit it.

To create your first Creative Brief go to Advocates > Creative Briefs


Select Create a Brief.


This will load the Creative Brief Builder which will allow you to define the requirements of the brief using the following fields:

  • Campaign Name: Creative Brief Title

  • Permissions: Decide whether a brief is 'public' or 'private' only

  • Introduction: Add a short one-line summary describing the Creative Brief

  • Media Types: Select from Image, Video, Audio Text

  • Description: Add a detailed description of the Creative Brief.

  • Scenes & Location: Define any scene or location requirements for Creative Brief submissions

  • Incentives: Define if there is an incentive for your Creative Brief

  • Submission Methods: Define how your Advocates can submit content to the Creative Brief.

  • End Date: Define when submissions for the Campaign Ends

As you fill out the Creative Brief Builder you can see how your Brief will look to your Advocates by flipping between Edit mode to Preview mode at any time.


Once you are happy with your Creative Brief you can hit Save.

Upon Saving your Brief Nosto will:

  • Create a Creative Brief Tag to mark all Tiles and Assets submitted relating to the Campaign

  • Create the respective Mentions and/or Direct Upload Terms relating to the Campaign

Creative Brief Settings:

Next Steps:

For any further questions or queries, please send an email to and our support team will get back to you.

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